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DC Shoes co-founder dies in snowmobile accident

Inside Retail

Block was a marketing executive who co-founded the skateboard fashion brand DC Shoes with his business partner, Damon Way in 1994. Together they launched several artist collaborations and limited edition releases in DC’s product line popularising its identity among athletes and creators in the nineties.

Artistic 246
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How the return of the Victoria’s Secret fashion show could create “brand heat”

Inside Retail

First introduced in 2004, the annual fashion show was put on hiatus in 2019 after the show reported its lowest-ever ratings in 2018. As part of this, the retailer went to four cities and spotlighted five artists in each city. However, the impact of these marketing shifts remains to be seen.

Fashion 147
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The Adoption of Pop-Up Stores by Luxury Brands

Retail Focus

Its origins can be traced back to the vibrant European Christmas markets, notably the Vienna December market in 1928, which showcased temporary installations and seasonal merchandise, laying the foundation for the temporary retail experience.

Artistic 147
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Unconventional luxury brand collaborations are everywhere. Here’s why

Inside Retail

As a result, new forms of luxury consumption, like second-hand luxury markets , are popping up. While luxury brands are known to collaborate with artists , they have been pushing the boundaries of the luxury strategy by teaming up with unexpected non-luxury partners.

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CGI, manga and fantasy: Sydney fashion label Injury launches NFT art series

Inside Retail

In 2004, Eugene Leung started the Injury label , initially releasing 10 limited-edition screen-printed tops followed by an official menswear range, which launched during Mercedes-Benz Fashion Week Australia. A multi-disciplined artist, musician, fashion visionary and digital explorer, Leung has pivoted the brand to focus on 3D fashion.

Art 162