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How to ensure Black Friday doesn’t become the nightmare before Christmas

Inside Retail

Heading into November are we meant to be planning for Christmas, or making the most of these big sales events (we’ll use ‘BFCM’ as shorthand to refer to these sales but we mean all the sales happening around this time of year)? In 2001, sales in November accounted for 8.8% Christmas planning cycles. of the total for the year.

Consumer 246
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Storytelling in retail design

CAAD

It is one of the most powerful strategies in good marketing planning: telling stories that create an impact on the consumer’s mind and connect directly with them. . Contrast, colour and customer traffic control inside and/or outside the shop can be used to direct a person to the most important parts of the store. © Copyright.

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Big Business Is Bankrolling an Effort to Kill the Democratic Climate Bill

Robinson Meyer

Its climate provisions “would be the largest single portion of a comprehensive plan for the U.S. Jenkins contrasted the Business Roundtable with the Edison Electric Institute, the trade group that represents investor-owned utilities. It’s not 2001 or even 2009 anymore. They’re stepping out and trying to lead.