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Cool kids: Why resale fashion app Depop has joined forces with The Sims

Inside Retail

JULY 11, 2022

The in-game experience will be available through an upcoming expansion pack and aims to promote thrift shopping, upcycling and circular fashion to its Gen Z audience. Their styles reflect the most popular categories sold on Depop, such as vintage, streetwear, one-of-a-kind, and Y2K. . Express yourself.

Fashion

Fashion Expansion Curate Shopping

Q&A with Levi’s MD: “Climate change is the existential crisis of our time”

Inside Retail

JULY 18, 2022

This also capitalises on the growing appeal of thrifting and vintage denim, especially among Gen Z consumers. An example of our efforts in this space is Levi’s Secondhand, a buy-back and resale platform that extends our products’ lifetime value – customers can exchange their old jeans for gift cards.

Apparel

Apparel Focal Point Consumer Engagement

Create Retail Today

Cool kids: Why resale fashion app Depop has joined forces with The Sims

Q&A with Levi’s MD: “Climate change is the existential crisis of our time”

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