Retail Space Tailored Target Market Texture 
Greater Group
JUNE 9, 2023
In a perfect world, businesses would be able to take individual customers by the hand and show them around their retail spaces. Such personalised guidance is not always possible in the real world, particularly for large enterprises with retail spaces visited by hundreds of customers a day.
Greater Group
JUNE 9, 2023
Such a concept would then be executed by incorporating elements of biophilic design throughout the retail space such as earth colours and organic materials. The way a brand wants to engage with customers and vice versa has a direct impact on the retail design concept as a whole and store layout in particular. Analogous blues.
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