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Tips from a travel retail expert on tapping into passenger demand

Inside Retail

Brands that had previously relied on bricks-and-mortar sales had to accelerate their e-commerce strategies, TikTok became an extremely effective advertising and marketing tool, and certain retail categories like travel retail saw their sales drop virtually overnight. The market is expected to grow to US$126.48

Location 130
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Seven standout store openings in the US: Casper, APL and more

Inside Retail

Tapping into the Instagrammable store trend, there is a content room at the back of the shop with larger-than-life floral sculptures and custom-designed rose-patterned curtains that allow visitors to be fully immersed in the world of Venus et Fleur. The captivating interplay of pattern and scale evokes a romantic, oversized rose garden.

Boutique 100