Retail Focus

MAY 9, 2023

Retailers also recognize the importance of building a cohesive brand identity and narrative message that customers can understand and feel a sense of belonging to. This can include the creation of a distinctive store design, the use of unique materials and textures, and the integration of story-telling elements throughout the store.

Retail Design 173

Retail Design Design Display Engagement 173

Greater Group

JUNE 9, 2023

Where the transaction was once the sole focal point of retail design, modern shopfitters and designers take the entire shopping experience into consideration: Someone glimpses a shop window and enters the shop, then browses and samples or tries on the merchandise, eventually making it to the counter and walking out with a purchase.

Concept 52

Concept Retail Design Layout Design 52

Greater Group

MARCH 28, 2023

Dave Alan Kopec of the New School of Architecture and Design in San Diego defines the psychology of space as “t he study of human relations and behaviours within the context of the built and natural environments.” In addition, retail interior design can have a significant impact on the bottom line of a brand or business.

Interior Design 52

Interior Design Interior Design Layout 52

Greater Group

JULY 11, 2023

While it is obvious that restaurants engage the senses of taste and smell in a way that is distinct from other retail spaces, what may be less obvious is how the engagement of the other senses affects the gustatory experience. What they purchase is not just delivered and displayed, but prepared and served on site.

Interior Design 52

Interior Design Interior Focal Point Design 52

Greater Group

JUNE 25, 2023

This is because ingredients such as lighting and visual merchandising each have a crucial role to play in attracting customers to a retail space and persuading them to make a purchase. It is also recommended to have movable rather than fixed shelves and displays to make it easy to adjust the store layout as needed.

Interior Design 40

Interior Design Interior Design Visual Merchandising 40

Greater Group

JUNE 9, 2023

In a perfect world, businesses would be able to take individual customers by the hand and show them around their retail spaces. Such personalised guidance is not always possible in the real world, particularly for large enterprises with retail spaces visited by hundreds of customers a day.

Layout 52

Layout Design Display Visual Merchandising 52