Retail Focus

JANUARY 12, 2023

This generally includes elements such as signage, colour palette, lighting, and overall store layout. Brands can use visual merchandising techniques, such as using vertical space and creating focal points, to create a visually appealing store that feels spacious and inviting.

Focal Point 246

Focal Point Space Concept Engagement 246

Greater Group

JUNE 9, 2023

Where the transaction was once the sole focal point of retail design, modern shopfitters and designers take the entire shopping experience into consideration: Someone glimpses a shop window and enters the shop, then browses and samples or tries on the merchandise, eventually making it to the counter and walking out with a purchase.

Concept 52

Concept Retail Design Layout Design 52

Greater Group

JUNE 25, 2023

Simply changing the lighting from white to warm, for instance, or moving a product display from the middle to the store’s entrance, could prove to be a real game-changer for the store. These elements include awnings, bulkheads, doors, lighting and the all-important storefront windows.

Interior Design 40

Interior Design Interior Design Visual Merchandising 40