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How to Master Retail Design Concepts: Transforming Your Store into a Shopper’s Haven

Greater Group

Retail design concepts have come a long way from simply putting one’s wares on display with the goal of getting people to buy. While that remains the bottom line of all retail design, the retail design concepts of today focus on forming a connection between a brand and the consumer. Customer Pathways.

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The Art & Science of Visual Merchandising [Inside the Evolution of Retail]

Rose

In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. Extreme Personalization. The Pyramid Principle.

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Designing Success: Unveiling the Secrets of Commercial Retail Interior Design

Greater Group

Success never happens by accident; it happens by design—and when it comes to retail, none of the factors that go into growing a business should be left to chance. The “recipe” of a successful commercial retail interior design contains several “secret ingredients”, each essential to the effectiveness of the whole.