First Asia Pacific Adidas Flagship in Myeongdong, Seoul
Retail Focus
JUNE 22, 2023
The concise and clean layers with dynamic lighting effects emerge from the lively streets as a pure and dazzling scenery of Myeongdong. When someone steps on the digital floor, the displayed pattern will change accordingly. In addition, a large built-in interactive digital floor is tucked under the central staircase.
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