Vietnam’s Vincom shifts focus from expansion to upgrades
Inside Retail
MAY 3, 2023
Vincom tries to cover itself with four tailored formats: Vincom Center, which is designed for high-density locations; Vincom Mega Mall, a retail/entertainment concept averaging about 110,000sqm of gross floor area (GFA); and Vincom+ and Vincom Plaza, two formats that are oriented toward smaller provincial cities.
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