What Nordstrom’s Paul Smith pop-up says about the future of this retail trend
Inside Retail
FEBRUARY 26, 2024
One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. Midway into the first quarter of 2024, there are no signs of this experiential retail trend slowing down. The brand can also gain experience with retail operations.
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