DixonBaxi’s branding for Canada Water aims to make it London’s “new town centre”
Design Week
JULY 14, 2021
.” “Balancing human feeling with more structured forms” The link between the natural landscape and the built environment is further alluded to in the Canada Water wordmark, which features a “discreet upward line” linking the A and W. The upward motif is further used in the other As.
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