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Ten outlandish shop interiors that reimagine the retail experience

Dezeen

The brand's perfumes and make-up products are displayed in rows of yellow desks, on phoney bookshelves and on boardroom tables hidden behind frosted-glass "meeting room" doors. At the centre of this store in Seattle is a sculpture of a large boulder covered in moss and colourful mushrooms, surrounded by contrasting pale-pink furniture.

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Apparatus updates Los Angeles showroom to include a “modernist grotto”

Dezeen

Apparatus has redesigned the interiors of its LA showroom Its three adjoining rooms were transformed with distinct finishes and reconfigured displays. The entry program features wall with a rough texture "Upon entering, you find yourself in our version of a modernist grotto," said Apparatus.

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Studiopepe draws on Milanese stations for La Rinascente womenswear department

Dezeen

The fourth floor, which is home to the store's womenswear department, has been reimagined by the Milanese studio using bold graphic elements and pop colours. The steel tubes – which are used to clad display columns and create table legs – are a direct reference to the city's underground stations.

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Frasers Group unveils new Frasers multibrand store concept in Wolverhampton

Retail Focus

Design features include raw exposed steelwork contrasted by modern interventions including flooring, fixtures and finishes. Materials such as concrete and natural marble are used to create a modern contrast and a feel of timelessness used together with digital accents including colourful ticker-tapes, and digital displays and screens.

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