Dezeen

MARCH 11, 2023

A variety of monolithic furniture pieces direct the flow of movement around this fashion boutique in Chicago, designed by South Korean studio WGNB. Micro-cement plaster paints are used to contrast the metal, adding a rougher texture against the smooth surfaces. Read: WGNB designs all-black flagship store for fashion brand Juun.J "The

Boutique 98

Boutique Interior Perspective Texture 98

Dezeen

AUGUST 14, 2020

To balance the dark colours and textures of the flooring the studio has inserted pops of colour using light blue tiles on the changing room pods and blue and green counter surfaces. Angular green drapes attached to a steel rack on the white ceiling and wrap around the space to form an adjustable divider.

Circulation 73

Circulation Display Balance Architecture 73

Retail Focus

JUNE 22, 2023

The central staircase upon entrance can quickly take the customer flow to the second floor, while defining a loop circulation for the ground floor, creating a more interesting shopping experience. On the other side, the shadows of surrounding display panels are cast onto the products under focus lighting, forming a joyful fusion.

Display 147

Display Pattern Visual Merchandising Focal Point 147