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Making Sense of Retail: Part III

VMS

They must aim to balance a mixture of emotions and feelings – including energized, stimulated, excited, calm, and relaxed – among their shoppers. Additionally, retailers need to reduce negative emotions customers might feel while shopping, such as drained, unimpressed, overwhelmed, disappointed, frustrated and anxious.

Balance 93
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The Art and Business of Christmas Windows in Retail

Retail Focus

Creating a Memorable Shopping Experience In an era dominated by online shopping, the physical retail space must offer an experience that transcends the transactional. Measuring the Return on Investment (ROI) Retailers are not only focused on the bottom line, but also on the aesthetic impact.

Art 264
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Selling your business? Focus on what matters to buyers

Inside Retail

Financial information and growth strategy Retailers that have a generic or unrealistic growth story are often marked down during any transaction process. Investors nowadays undertake a large amount of commercial due diligence before they invest and they are good at identifying genuine growth stories, particularly in the retail space.

Planning 244
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Why Viktoria & Woods is about creativity, inclusivity and sustainability

Inside Retail

From a design perspective, we take a seasonless approach so that short trends don’t impact us as much. IR: Tell me about your new kidswear line and the thinking behind it. We have always tried to have an agile approach with collections but we have an even greater focus on this now.

Fashion 130
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Louis Vuitton’s brand history in heritage window displays

Design Retail Space

Important to highlight, he didn’t limit his perspective on window design to simple product sales. Gaston’s artistic vision of a window display was a combination of harmony and composition lines. He made a series of architectural sketched where the composition is based on symmetry and balance , the ancient rule.

Display 52
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The world’s best boutique bakeries: Combining millennials’ love for Instagrammable design and baked goods

Greater Group

Previous research by Greater Group revealed that millennial shoppers are drawn to five key retail store design elements: personal touch, consistent branding, ease of navigation, multi-sensory experience, and shareable experience. But why is it important to consider millennials and their preference for experiential retail?