Inside Retail

JUNE 30, 2023

Lifestyle brand Thankyou has opened a 12-week pop-up called Inside Store in Melbourne’s CBD to increase consumer awareness of its newly relaunched product lines. Thankyou’s new home cleaning and personal care products range – Thankyou Reimagined, which the brand says will become its hero items – will feature at the Inside Store.

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Retail Space Space Reimagine Line 246

Inside Retail

DECEMBER 6, 2023

Reimagining and expanding a core product offering with capsule collections and brand collaborations to tap into different markets are two ways established brands can provide greater value proposition to existing customers and when executed right, can be a real power move.

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Retail Focus

SEPTEMBER 1, 2022

The new flagship store on 45 Neal Street provides a revitalised space designed using salvaged and recycled materials, including a 200-year-old church floor and reimagined Eko-ply fixtures made from recycled plastic.

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Dezeen

AUGUST 20, 2023

The Tons store features a variety of "mundane" materials, including concrete breezeblocks and metal cans Formerly an atelier, the two-storey structure was reimagined by NWDS to create a light-filled destination "where high-end fashion meets art and design".

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Retail Focus

FEBRUARY 8, 2024

This pivot towards pop-ups represents a departure from the traditional confines of brick-and-mortar retail, affording luxury labels a dynamic platform to innovate, collaborate, and curate bespoke experiences.

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