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Set the Scene

VMS

When it comes to colors, organic shades and pastels abound. Gently curved plywood panels are lit from within by an LED strip to form the whimsical pendant, vertically suspended for wow factor. Its minimalist structural aesthetic, inspired by Nordic Classicism, enhances outdoor environments without becoming a focal point.

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First Asia Pacific Adidas Flagship in Myeongdong, Seoul

Retail Focus

Viewed from different angles, the reflected blurred color blocks enrich the clean display shelves and connect to the outdoors in a subtle way. The color combination of blue and red of the interior recalls the fitting rooms in a stadium. Customers can find special limited editions of Seoul and DIY customized products.

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Throwing it Back

VMS

Vintage shapes, color palettes and patterned fabrics are making a comeback across new designs, reflecting the current obsession with reclamation and the classic sophistication of time-worn spaces. Modern Forms’ Rhiannon Pendant. Modern Forms. MANUFACTURER: Modern Forms. MANUFACTURER: Modern Forms.