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From Snoop Dogg to DVF: How collabs help drive growth at Skechers

Inside Retail

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. He said that DVF is an industry leader in “effortless femininity,” and that the two brands were a perfect fit, with aligned goals and objectives.

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First Nations artists, Pride and mental health: Volley talks collabs

Inside Retail

Opening up again Volley – which was sold by Pacific Brands to private equity firm Anchorage Capital in 2014 following a collapse in sales – has managed to transform its reputation as a ‘daggy’ shoe company. In 2019, Volley’s brand manager John Szwede told News.com.au

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