How L’Occitane’s Dr Vranjes Firenze aims to grow in Australia and beyond
Inside Retail
FEBRUARY 25, 2024
Dr Vranjes Firenze’s launch in the Australian market last December through a partnership with David Jones could be a sign of further global expansion to come, following L’Occitane Group’s recent acquisition of the luxury Italian home fragrance brand. L’Occitane also acquired a 50 per cent stake in Singaporean skincare brand Erborian in 2012.
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