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Locals rebuff invaders: Inside Vietnam’s convenience stores war

Inside Retail

It made its debut in Vietnam in 2010 with ambitions to open 300 stores in partnership with local partner Phu Thai Group. In 2017, FamilyMart’s president Koji Takayanagi conceded the company was losing money in Vietnam (as well as in Indonesia and Thailand). Boomtimes, but not yet oversaturated.

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