2002 and Texture - Create Retail Today

Ferrari’s flagship store in Milan combines heritage and innovation

Retail Focus

SEPTEMBER 13, 2021

A dramatic spectacle in the atrium is the suspension of a full-size Formula 1 car, an exact model of the same single-seater in which Michael Schumacher won the World Championship in 2002, which can be seen from all floors and all angles. .

Architecture

Architecture Hobbies Display Interior

Forte Forte's first US store features golden changing rooms and balancing stones

Dezeen

MARCH 31, 2022

Inside, a bright white ceiling is lit at the edges casting light on the textured walls, which create a neutral backdrop for Vattilana's minimal but eclectic designs. Giada Forte and her brother Paolo Forte founded the Italian fashion brand in 2002. The recessed front door is crafted from enamelled wood.

Balance

Balance Boutique Rhythm Interior

Create Retail Today

Ferrari’s flagship store in Milan combines heritage and innovation

Forte Forte's first US store features golden changing rooms and balancing stones

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