Inside Retail

APRIL 2, 2024

Just as #booktok has helped revive the indie bookstore sector, several social media trends and hashtags have helped revive the popularity of personal journals and other aesthetically pleasing stationery items amongst millennial and Gen Z consumers. In 2017, Papier raised approximately US$4 million in a Series A funding round.

Marketing 100

Marketing Social Media Consumer Shopping 100

Inside Retail

AUGUST 18, 2022

To achieve this, Iozzi is taking a different approach to marketing Replay than Superdry, which is heavily reliant on social media platforms, particularly TikTok. Platforms like Be Real and Spotify offer a significant opportunity for the Replay brand, generating deeper connections to mature audiences.”.

Expansion 130

Expansion Planning Social Media Fashion 130

Inside Retail

AUGUST 3, 2023

The burger chain released the menu item, which it first introduced in 2017, along with a collection of limited-edition merchandise that was only available at certain activation sites. Authenticity wins One key shift in consumer behaviour is the growing preference for authenticity over highly curated content.

Strategy 130

Strategy Social Media Consumer Engagement 130

Inside Retail

JUNE 28, 2021

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. Many have invested time and money into curating consumer data and building systems to offer personalised experiences.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Inside Retail

JUNE 27, 2022

Sugar has always pioneered a consumer-first approach and curates products specifically to be on top of consumers’ ever-evolving needs. As the consumers have moved to an active digital space, our focus has been on curating strong content that caters to educating them on product usage and benefits.”. Holistic expansion strategies.

Consumer 130

Consumer Target Market Expansion Curate 130

Design Middleeast

JANUARY 1, 2024

The design of the project started in 2017, and went on site in April 2019, and faced many delays due to COVID-19. The concept of Jasra house was to create an architecturally inspirational piece of design carefully curated around the lifestyle of the clients. The site is in a region of Bahrain rich in agricultural history and greenery.

Design 105

Design Architecture Interior Design Social Media 105

Inside Retail

OCTOBER 5, 2021

For example, our heel Kobarah is a colourful piece of EVA [ethylene-vinyl acetate] that snakes around the foot and has really resonated on social media. We’ve been fulfilling Camper.com orders from our Australian stores since 2017 and expanded our local e-commerce fulfilment capacity that same year.

Strategy 246

Strategy Location Social Media Fashion 246