Inside Retail

DECEMBER 19, 2023

Silk Laundry was founded by Katie Kolodinski in 2015 and has earned a reputation in the fashion industry for its considered approach to design. Silk Laundry was born out of a need for a timeless piece that could easily be integrated into consumers’ existing wardrobes and it continues to apply this design process to this day.

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Inside Retail

MAY 17, 2021

Schneider said consumers used to just buy or wear whatever designers created, but those days are over, and now, they’re asking for more transparency from companies and for a sustainability platform. But to me, traceability is absolutely important.”. But with clear targets and clear strategies, ambitious does not have to mean aspirational.”.

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Inside Retail

JANUARY 14, 2024

When Shea Marie launched swimwear label Same back in 2015 there was no blueprint or incubator to help convert her influence into a brand. DTC and international expansion Same had previously diversified its brand to be sold wholesale to retailers but has chosen to take creative and strategic control by returning to a direct-to-consumer model.

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Inside Retail

JUNE 7, 2021

To be unique, you can’t get that at the mall, but young consumers are seeing the advantage of the contemporary vintage market as a place where you can find garments that express yourself, while being economical and environmentally conscious,” Graham Wetzbarger, founder and CEO of Luxury Appraisals and Authentication, told Inside Retail.

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Inside Retail

MARCH 14, 2024

Sustainable, direct-to-consumer fashion brand Allbirds promised to revolutionise the retail industry with stylish, comfortable, and environmentally-conscious footwear designs. To put this in perspective, the SG&A totaled up to just US$122.2 million in 2021. By and large, sustainability does not sell footwear.

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Inside Retail

JUNE 28, 2023

According to the report, global textile production nearly doubled between 2000 and 2015, and by 2030, the consumption of clothing and footwear is expected to increase by 63 per cent from 62 million tonnes today to 102 million tonnes.

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Inside Retail

AUGUST 8, 2023

Part of the reason is their success with young Asian consumers, who are driving demand for luxury consumer goods. We wanted to investigate why this strategy appeals to Chinese luxury consumers of the post-1990s generation. These collaborations are becoming increasingly popular, especially with Chinese consumers.

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Inside Retail

DECEMBER 10, 2023

By the 1990s, however, the business was starting to face increased competition from cheaper brands and lose cachet with younger consumers. That strategy took us from not delivering results to growing six-plus per cent from 2015 to 2019 when we did the IPO on a CAGR basis. When I got here, I interviewed the top 60 leaders,” Bergh says.

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Inside Retail

AUGUST 1, 2022

1 position in the hearts, minds, and wallets of Indonesia’s consumers. Shopee, which is number one in the six other South-east Asian markets in which it operates, arrived in Indonesia in 2015, which was six years after the launch of Tokopedia. There is now very little to separate the two companies in the eyes of Indonesian consumers.

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Inside Retail

OCTOBER 17, 2023

Australian knitwear brand Mia Fratino is on a mission to disrupt the fashion industry and change for the better the way stores – and consumers – buy clothes. I joined forces with Tim in 2015, and in 2016, Mia Fratino was born. I think it is about consumer education. He moved his premises offshore about 12 years ago.

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Inside Retail

MAY 25, 2021

Heritage brands, which are often associated with product quality and longevity and local manufacturing, may be gaining traction with younger consumers who care about the ethical and environmental impact of the products they buy. Like many fashion brands, Akubra was hit hard by the change in consumer behaviour during Covid-19.

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Social Media Fashion Marketing Management 246

Inside Retail

NOVEMBER 20, 2022

With an offering of glasses and accessories priced below $100, the brand’s emerald colour, ‘jewel’ style sunglasses launched in winter this year, and sold out within four days. The sisters worked in the same airline company, before starting a boutique store in 2015. Being keen consumers, we knew what we wanted,” she said. “We

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Inside Retail

NOVEMBER 29, 2022

Founder and designer Kate Nixon said that the business started in Byron Bay in 2015, with her hand-making lace bralettes and posting products online. Nixon attributed this to consumers being online more and having more time to shop, as well as the growth of the lingerie and sleepwear industry throughout this period.

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Inside Retail

OCTOBER 26, 2021

Her Black Book is a new mobile shopping app that aims to attract price-focused Gen Z and Millennial shoppers with cashback offers, coupon codes and flash sales for premium brands across fashion, sport, accessories, beauty, homewares, kids and travel. Sasi exited the business in 2015.

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Inside Retail

JUNE 22, 2021

According to a report in The New York Times, the brand had 32 per cent of the intimates market in 2015, which fell to 21 per cent in 2019. Too little, too late? They also need to use different sized models and diversity to showcase the product.”.

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Inside Retail

JUNE 13, 2023

This commitment is reflected particularly in our Net Sustain offer , Net-a-Porter’s edit of luxury and fashion for ready-to-wear, accessories, beauty and homeware that meet our 12 sustainability attributes. NL: Yoox was founded in Milan and Net-a-Porter was founded in London, and later merged in 2015.

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Fashion Tailored Strategy Marketing 245

All Work

FEBRUARY 7, 2022

There are sustainable and eco-friendly work design brands that eco-conscious workers can choose from to get their office furniture and accessories. Founded in 2015 in California, this work design brand produces eco-friendly height adjustable desks and desktop workstations. In the U.S.,

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Inside Retail

APRIL 12, 2022

As Japan’s Aeon Mall sets out to conquer the hearts, minds and wallets of consumers in Southeast Asia, it is finding that quality rather than quantity is where the emphasis has to be. There, Aeon has been in business since its first opening in May 2015 at Tangarang, in West Jakarta, and now has four malls operating in the country.

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Inside Retail

JULY 4, 2023

Started by Adrian Cheong in 2015, Malaysian fragrance brand Analogue Apotik has carved out a niche in the APAC market with its solid colognes for men. “I In Malaysia, where Analogue Apotik’s solid colognes retail for RM75, consumers will think twice before buying, especially since they are a local product.

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Inside Retail

APRIL 24, 2023

With the return of tourism to New York after pandemic-related declines, luxury retailers are again betting on refreshed flagships to drive consumer interest and traffic. While high, it’s a decline from 2015, when Spiegelman said the luxury retailer Bulgari paid $5,000 per square foot for a lease extension on Fifth Avenue.

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Inside Retail

NOVEMBER 16, 2022

Since 2015, the brand has closed its stores while still paying employees. Deciem co-founder and CEO Nicola Kilner told Inside Retail that Black Friday leaves consumers wondering whether they are being offered value, or being led astray by complicated price amendments. “In Unnecessary Noise.

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Inside Retail

FEBRUARY 16, 2023

In 2015, Kelvin Wu, a well-known and well-funded PE guy in Hong Kong had come in to rescue HMV as a white knight, and he asked me if I would be CEO and help him turn it around. Direct-to-consumer is now about two-thirds of our total business. We built almost 30 stores in the next eight years.

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Inside Retail

APRIL 28, 2021

Ask any consumer to name a fast fashion retailer and they probably think of H&M, Zara or Gap. In 2008, he launched a fashion e-commerce site – She Inside – as a way to target consumers who were tired of waiting in lines in stores or unable to find their specific size. Shein’s inclusive strategy makes a lot of sense.

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Inside Retail

SEPTEMBER 13, 2021

The company expanded into general womenswear and rebranded to Shein in 2015, a name it expected customers would more easily remember. In fact, Shein’s combined downloads from the App Store and Google Play is more than double that of Amazon Shopping’s total downloads.

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Social Media Fashion Marketing Strategy 242

Greater Group

JANUARY 4, 2022

What should retailers be doing differently to continue capturing consumers’ attention? As a solution to these issues, many direct-to-consumer (DTC) brands that are migrating to physical channels are putting customer experience at the forefront of their store design objectives. How did the retail industry change this year?

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Inside Retail

JUNE 10, 2021

Farfetch believes ‘the future of luxury fashion retail will be defined by the reinvention of the consumer experience, through online and offline integrations’. . Farfetch announced these digital solutions at the same time as it shared its Augmented Retail vision , setting the bar high for innovative retail globally.

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