Nisa promotions target healthy New Year resolutions

Nisa’s wholesale category controller Darren Hamilton said: “Each year, the transition from December to January sees a huge shift in both consumer mindset and shopping habits as many begin to crave routine and structure after a busy and likely indulgent festive period.”

Special prices on offer for Nisa customers include Quaker wholegrain rolled oats at £1.50 for a kilogram box, Tropicana smooth orange juice 1.4ltr for £2 and Innocent Bolt From The Blue drink for £2.50 a 750ml bottle.

As well as breakfast basics, also included in the promotion are chicken thigh fillets on a two 520g packets for £7 deal, sweet potato 2pk at £1, and curly kale at 65p a bag of 160g.

Nisa is also offering non-alcoholic drinks at lower prices and a range of cheaper fruit and vegetables including various lines on a three for £5 deal.

Hamilton said: “It’s important that Nisa partners have access to a broad range across these categories, at competitive prices, to ensure they can cater for the changing demands of their shoppers and create a one stop shop destination for their customers as we move into 2022.”