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The Grab It range retails at £1.29 per stick and consists of ready-to-eat chicken snacks in Original, Vindaloo, Chinese, Nice & Spicy and Mango Habanero flavours, with 68 calories and 10g of protein per stick.
The new recipe is now palm oil free and has an extended shelf life “without adding artificial ingredients”.
The range is available from Budgens, Londis, Nisa, One Stop and Spar stores now.
Demand for meat snacks “continues to grow” as consumers was more “on-the-go, healthy snacks”.
Felipe Castillo, director of marketing and innovation for Grab It, said: “For many Brits, snacking occurs at least once a week with consumers seeing snacking as a growing part of their lives.
“Consumers want a snack that is not only nutrient-rich and high in protein but one that also tastes great.
“Grab It has it all with adventurous and international flavours, while meeting the nutritional values consumers are looking for.”
“As snacking increases, we want to continue to help people find healthy protein options that taste great.”
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