New branding for Shaken Udder milkshakes

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Milkshake brand Shaken Udder has announced a “major” rebrand.

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The new packaging designs are set to hit the shelves this week.

Shaken Udder worked with brand consultancy big fish to develop the new designs. The milkshake company’s “recognisable” cow still remains on the branding.

Senior brand manager at Shaken Udder, Paras Arora, said: “After 10 years of the same packaging during a period of phenomenal growth, it was time to evolve our branding and take it to the next level.

“We hope our new imagery resonates with our loyal customers while emphasising Shaken Udder’s key values of exceptional quality and taste.

“This is the first of many exciting changes for Shaken Udder this year, which we can’t wait to share with you.”