Talking Retail Grocery and product news for independent retailers
The research project has been published by the Institute of Grocery Distribution (IGD) as part of its effort to halve the impact of all packaging by 2030.
The report, titled ‘How to Help Consumers Adopt Reusable Packaging’, gives retailers and suppliers insights into consumer attitudes on refillable packaging.
As well as the 41% of 2000 respondents that are already using reusable packaging, a further 42% said that they were thinking about doing so.
Susan Barratt, chief executive at the IGD, said: “Delivering sustainable packaging systems is a critical industry issue.
Collectively, we are working on solutions to meet our shared ambition to halve the environmental impact of all packaging and accelerate our industry’s progress towards net zero.
Reducing the need for single-use packaging through reusables is a vital part of the solution.
“This report is the first phase of our work, which will continue in 2022 with the launch of a roadmap to deliver our ambition.
“Collective action is needed now, across our industry, to help consumers adopt refill and return packaging.
“We want industry to join us in driving tangible, positive change on this critical issue.”
