Talking Retail Grocery and product news for independent retailers
The variant will be available from 5 July in 155g sharing bags, retailing at £1.59.
It has been created to capitalise on popcorn sharing occasions, which KP Snacks said is growing 21%.
It said 91% of people say spending time with family is very important and 48% says snacks are a must-have for an evening in with family.
The launch offers a “more indulgent” alternative to Butterkist’s non-coated products, making it the “ideal choice for sweeter snacking moments”.
