Carling kicks off football shirt competition

To be in with a chance of winning, shoppers will need to find a golden can hidden in promotional 10-can and 18-can multi-packs of Carling and redeem a code found on each pack on the Carling website.

Kevin Fawell, off-trade sales director at brand owner Molson Coors Beverage Company, said: “The campaign will help drive more interest as consumers look to enjoy their favourite drink at home while watching the football.”