Shoppers set to win big in the New Year with Cadbury hot chocolate competition

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Mondelēz International is set to launch an on-pack competition across its Cadbury hot chocolate portfolio.

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Kicking off from January 2022, the “Make it Yours” competition will run across Cadbury Drinking Chocolate 500g and Cadbury Instant Hot Chocolate 400g packs for three months.

Shoppers can enter their details on makeityours.cadbury.co.uk for the chance to win their “perfect £5,000 weekend” – with festivals, spa days, football experiences and more on offer – as well as one of thousands of Cadbury Hot Chocolate hampers.

Lorena Moyano, brand manager for Cadbury Hot Chocolate at Mondelēz International, said: “The winter months are of course the key selling season for hot beverages like hot chocolate so it’s important that retailers make the most of the additional shoppers and sales opportunities at this time of year.

“That’s why we’re bringing the ‘Make it Yours’ promotion to life across our bestselling range – generating extra stand-out on shelf to encourage sales at this key time and offering our consumers the chance to win some really fun prizes.”