Inside Retail

MARCH 20, 2024

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions. China’s e-commerce market, worth $1.9

Retail Marketing 130

Retail Marketing Marketing Consumer Social Media 130

Retail Bound

MAY 9, 2023

Influencer marketing is a form of marketing where businesses partner with social media influencers to promote their products or services. Retail-specific influencers play a significant role in promoting products and driving sales for brands at specific retailers.

Retail Sales 98

Retail Sales Promotion Social Media Engagement 98

Inside Retail

NOVEMBER 18, 2021

Before 2020, when travel was easy and diplomatic relations were cordial, I placed great emphasis on the need to build trusted relationships on the ground in China as the foundation of a successful market entry strategy. Accept that China is a very different market to the one you’re used to. Research the right market.

Marketing 130

Marketing Beauty and Health Social Media Consumer 130

Retail Focus

FEBRUARY 2, 2024

Surviving and thriving in today’s competitive retail market requires more than offering quality products at best prices. Exceptional customer service goes beyond driving sales. The annual retail sales in the UK totaled 496 billion pounds in 2022, growing significantly over the last decade.

Social Media 130

Social Media Perspective Tailored Strategy 130

Retail Bound

FEBRUARY 8, 2022

Many companies who are either just starting out, selling direct, or even on Amazon, don’t always understand the value and diversity of today’s multi-faceted retail channels. My goal this year is to create a broader awareness about the modern retail ecosystem and help young brands make better educated go-to-market decisions.

Social Media 52

Social Media Strategy Retail Chains Marketing 52

Greater Group

DECEMBER 24, 2019

Experiential retail has developed out of the need to adapt to the changing market due to the rapid growth of the online market. When catering to the social media driven generation, it is imperative for brands to make their product, service or experience as a whole as attractive as possible. The best part?

Social Media 52

Social Media Concept Gifts Color 52