Customer Engagement Download Marketing Promotion 
Retail Focus
FEBRUARY 7, 2024
In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).
Inside Retail
FEBRUARY 21, 2023
Sephora Beauty uses live streams to promote new products. Starbucks loyalty customers play beat-the-clock classics like hopscotch and bingo that bring them back on the app all day long. The growth of gamification In 2021 the gamification market was estimated to be US$12.35 Increase customer engagement.
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Inside Retail
AUGUST 20, 2022
The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.
Inside Retail
JANUARY 2, 2024
Keeping track of all the seasonal events can be overwhelming, and missing just one or two key marketing moments may mean passing up an opportunity to inspire your customers to shop with your brand. These dates can inspire marketers to think outside the box and create opportunities they might not have considered. “You
Inside Retail
JANUARY 16, 2024
Throughout every year, there are many events and days where causes are recognised or celebrated that offer opportunities for brands to engage with their customers. Earlier this month, we shared how brands can integrate these events into their annual marketing plan, using email , SMS and mobile push functions in Klaviyo’s platform.
Inside Retail
NOVEMBER 29, 2023
At the same time, gamification encourages engagement and amplifies marketing results. With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales.
Retail Focus
MAY 3, 2023
New data from Wunderkind , the leading performance marketing solution that scales one-to-one messages for retailers and brands, has revealed that black holes in retailers’ shopper identification capabilities are hampering personalisation efforts, and leaving revenue opportunities on the table.
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