Inside Retail

DECEMBER 12, 2021

If your business is using social media, it’s imperative to keep tabs on the ongoing and forthcoming trends to weave them into your marketing. Let’s take a deep dive into how social media will transform the marketing practices in the year ahead. The number of Australian consumers who made purchases through social media in 2020 was 5.3

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Inside Retail

SEPTEMBER 12, 2023

Recent research has revealed that luxury Australia retailers aren’t doing enough to capture the attention of, and drive consumer spending by, migrants of Asian background and heritage. In order to do so effectively, she stressed the importance of understanding the various factors and intricacies that inform their consumer behaviour.

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Inside Retail

APRIL 24, 2024

Reporting by the business media of retail sales and other economic data produced by governments in developing Asia is often too trusting. per cent in the first quarter, with consumer goods up 3.1 The report cites huge store opening plans for Tims Coffee, Chagee, Subway and KWAFOOD Fried Chuan, among others. per cent to US$4.0

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Inside Retail

APRIL 10, 2024

In an era marked by escalating living expenses and an ever-growing environmental consciousness, consumers worldwide are reshaping their purchasing behaviours, with potentially significant impacts on the retail industry. A birds eye view According to Zuniga, global consumer sentiment is increasingly prioritising sustainability.

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Inside Retail

MARCH 21, 2024

This year, while consumers are still struggling to adapt to higher prices for staple goods and services, they are still spending on discretionary items creating a retail market where brands compete fiercely for their share of the consumer’s paycheque.

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Inside Retail

APRIL 12, 2024

Data from the Australian Bureau of Statistics (ABS) shows that outlet shopping has seen steady growth over the past few years, as an increasing number of consumers seek value-driven shopping experiences, driven by economic factors such as the rising cost of living. As a touch point, we measure brands and energy. What’s the driver?

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Inside Retail

MARCH 20, 2024

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. China is still the focus On the other hand, he said that China remains attractive but has dropped three spots driven by the overall softer economic outlook of the country.

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Inside Retail

JANUARY 21, 2024

In a strategic move to counter the fierce competition in China’s booming smartphone market , Apple recently took the unprecedented step of offering substantial discounts on its iPhones. or 12.12, people are anticipating better promotions from vendors. So, spending on electronics has been significantly reduced.

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Inside Retail

APRIL 1, 2024

Meanwhile, the Zalia capsule collection curates items specifically for Indonesian consumers. The Lubna brand, on the other hand, explores femininity and the promise of new beginnings, catering to women embarking on new chapters in their lives, whether in careers, marriage, or family,” Lim noted.

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Inside Retail

NOVEMBER 21, 2022

The currents of change can feel swift and frightening as we stumble from the pandemic to changing ways of working and other global crises. By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? Foresight does not require a belief in astrology.

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Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

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CAAD

JANUARY 31, 2024

In the digital era, companies are adopting increasingly innovative strategies to reach consumers more directly and effectively. Strategies that are revolutionising the way brands engage with consumers, providing new opportunities and challenges in the competitive world of commerce.

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Retailing Insight

MAY 2, 2024

M edia Marketing is comprised of many forms of advertising and is the process of creating desirable products or services and distributing them in such a way that increases their charisma. I will not be giving all the methods but have tried to cull the best media marketing for retail stores, publishers and product makers.

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Compliantia

JULY 4, 2023

In fact, for brick and mortar retailers, promotions generally account for anywhere from 10% to 45% of total revenue. Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

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Inside Retail

NOVEMBER 9, 2023

How much do consumers spend? The event has in recent years lost some of its novelty with the rise of other shopping festivals in China, including the midyear “618” sales that are the country’s second largest. What other companies hope to benefit? trillion yuan ($157.97 per cent rise in Cyber Week sales.

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Inside Retail

NOVEMBER 14, 2023

As consumers constantly chase ‘the next best thing’ brands and retailers are realising more than ever the importance of accurately predicting demand and getting new products to market in as short a time as possible.

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Inside Retail

MAY 8, 2024

This week, the Senate Committee on Supermarket Prices made 14 recommendations for the Government to consider amending the Competition and Consumer Act 2010 to end the alleged price gouging of the major supermarkets. This will allow consumers to align and ‘buycott’ from a supermarket that promotes their values.

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Inside Retail

OCTOBER 9, 2023

With higher inflation and other macroeconomic pressures, many Australian households are tightening their belts. As consumers manage cost of living pressures, it’s led to a pullback in spending across the retail landscape, particularly in non-discretionary categories. However, spending alone is only part of the picture.

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Inside Retail

APRIL 26, 2024

Thanks to rapid innovations in supply chain management, AI technology and digital marketing, e-commerce is increasingly playing an integral role in the lives of everyday Aussies. Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024.

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Inside Retail

MAY 14, 2023

Mother’s Day holds a solid place in the hearts of Aussie consumers. Motherhood in all its glory Some brands are making moves to start showing motherhood in all its true glory, to really connect with consumers and meet them where they are. For example, a fresh approach to Father’s Day.

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RetailMinded

OCTOBER 20, 2023

Efficient Marketing Spend Acquiring new customers is typically more expensive than retaining existing ones. Upselling allows you to capitalize on your current customer base, making your marketing efforts more cost-effective. By listening to their preferences and objections, you can refine your offerings and marketing strategies.

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Trade Show Booth Companies - Trade Group

MARCH 18, 2024

But thanks in part to them, marketing strategies like experiential or immersive marketing will become more important than ever. Second, AI-generated content is changing current digital marketing tactics. However, more and more people are using ChatGPT, Bing, and other AI instead of search engines. Here’s why.

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Inside Retail

MAY 19, 2024

Fragmented markets, volatile consumers “Markets are becoming increasingly fragmented, and as a result, consumer and market behaviour is more difficult to predict. Brands have more access to consumers through different mediums, and consumers have broader access to products and brands through e-commerce.

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Inside Retail

MAY 11, 2023

As Australian retailers see consumers returning to in-person shopping, the drive to present eye-catching fitouts to a digital-savvy customer base has become critical in strengthening brands and creating unique and immersive shopping experiences.

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Inside Retail

JUNE 27, 2022

India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement. Consumers are at the heart of all we do.

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Inside Retail

JULY 29, 2021

New Zealand has an effective grocery retailing duopoly that is not serving consumers well, according to a preliminary report from competition regulator the Commerce Commission. Our preliminary view is that the core problem is the structure of the market.

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Inside Retail

MAY 27, 2024

Today, Levi’s channels a lot of resources into differentiating its core product offering to show up in new and exciting ways for its loyal consumers. Honouring loyal fans Levi’s doesn’t just have consumers, it has fans according to Huisamen. The other one that we’ve done a few collabs with is New Balance.

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Inside Retail

JULY 27, 2021

Discount stores are booming in post-Covid Europe as price-sensitive consumers seek out bargains amid inflation and the devastating impacts of the pandemic. Much of its focus is on what it calls “attractive discount markets” such as the UK, the Republic of Ireland and Spain. All consumers love a good bargain.

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Retail Focus

AUGUST 24, 2022

Ecommerce has become more widely available and accepted and, in the process, has given plenty of benefits to consumers. Most of this has to do with the level of information available online, and as a result of market competition. This gives them a degree of choice that is unmatched in market history. In-Depth Knowledge.

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Inside Retail

APRIL 26, 2021

Australian online clothing rental company GlamCorner is adapting its offering as more brands look to launch their own branded rental service amidst major changes in consumer behaviour. According to Future Market Insights, the global online clothing rental market is currently worth US$1.9 The ‘Attenborough’ effect.

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Inside Retail

FEBRUARY 1, 2024

As the Lunar New Year approaches, retailers around the globe are eagerly gearing up to embrace the festive spirit and capitalise on the significant market opportunities that this joyous occasion brings. Another company rolling out huge discounts in the Chinese market is JD.com.

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Inside Retail

APRIL 28, 2022

The four largest Australian online marketplaces – Catch, Amazon Australia, Kogan and Ebay – are under scrutiny by the Australian Competition and Consumer Commission (ACCC) over the way they use algorithms to influence consumers’ purchasing behaviour.

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Inside Retail

SEPTEMBER 7, 2023

It’s safe to say the platform has some winning strategies that keep consumers coming back. But beyond that, similar to other e-commerce platforms, using it isn’t entirely risk- or guilt-free. However, Temu’s consumers are beginning to view it as offering affordable products that do not necessarily compromise on quality.

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Retail Focus

JANUARY 20, 2022

Marketing has completely revolutionized since the advent of the pandemic. These days, consumers are changing their tastes and preferences. There are a huge number of consumers who prefer video content hence video marketing is the current trend and forms a very integral part of online marketing.

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Creative Displays Now

MARCH 18, 2024

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. WOM marketing is free — you only need to provide valuable products that satisfy consumer needs and the kind of service that makes them feel seen and heard by your brand.

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Inside Retail

AUGUST 9, 2023

In Australia, Woolworths and Coles can no doubt see the risk in their nascent retail media businesses and will have the advantage of observing how Walmart and contemporaries in other markets, such as Tesco and Sainsbury’s, deal with the issue. This situation got me thinking about other examples of unintended consequences in retail.

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Inside Retail

MAY 20, 2024

After a significant rebound last year driven by China’s revenge spending, this year the luxury sector has entered a season of mixed results with stalling demand in Asia and changing consumer spending preferences. Experiential marketing has become a key trend. Is it purely a marketing strategy?

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