From product to practices: how fashion “sustainability” is finding its natural place in brand management practices.
Retail Focus
NOVEMBER 7, 2022
Whatever option that luxury brands might have, their pop-up stores respect their principle to make their processes more sustainable at all levels. Being so, pop-up stores are becoming a place to apply the strategy of 5Rs: Re-cycle, Re-duce, Re-use, Re-sell, Re-value. Dior launches 3D printed sustainable pop-up Source.
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