Drytac

SEPTEMBER 26, 2022

Amanda Lowe joined Drytac in March of 2017 and has served in a number of key marketing roles within the business. Amanda takes on the new role having served as Drytac’s Global Marketing Manager since January 2019, having joined the company in 2017 as Marketing Coordinator.

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Inside Retail

MAY 9, 2024

OHTNYC is a New York-based accessories and apparel brand founded by Jinsol Woo, a one-time engineering student turned jewellery designer. Woo attributes his success to his heritage as a South Korean-raised New Yorker, which gave the brand a point of difference and access to an international market from the beginning.

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RetailMinded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. adults reported buying or wanting to buy private label goods in apparel, pantry, personal care, and other categories. About 37% of people say they use contactless delivery more than they did pre-pandemic. Nearly 80% of U.S.

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Inside Retail

SEPTEMBER 13, 2021

Target Australia managing director Richard Pearson is just the latest person to attempt a turnaround at the perpetually underperforming retailer, but nearly one year into his role, this time, he says, is different. The most important part of our offer will always be our own products where we can bring things to market that nobody else can.

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Inside Retail

OCTOBER 25, 2022

The announcement came after several days of mounting pressure on the sportswear brand to cut ties with the controversial celebrity, with whom it has worked on Yeezy-branded shoes and apparel since 2013. Have a crisis management plan ready for this type of eventuality.

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Inside Retail

MARCH 16, 2023

Milkrun cuts entire marketing team during restructure By Dean Blake Grocery delivery service Milkrun has cut its entire marketing, brand and creative teams during a restructure, according to Mumbrella. Prior to Burberry, Ward-Rees served at Dior Homme as managing director and at Speedo as the worldwide head of swim and apparel.

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Inside Retail

FEBRUARY 15, 2023

Jason Gillbee, an 18-year-old Australian footballer who was recently drafted by the Greater Western Sydney Giants, has been all over the media recently for his unusual drinking choices. Meanwhile, a number of the club’s players have individual partnerships – ranging from cars to watches, boots and apparel.

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Inside Retail

MAY 22, 2023

Formula 1 and Puma recently inked a deal that will make Puma the official supplier at F1 races, granting the brand the right to produce F1-branded apparel, footwear and accessories for both F1 staff at the track and fans. billion viewers, and race attendance reached record levels in 2022, with the sport continuing to grow on social media.

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Inside Retail

FEBRUARY 5, 2023

They claim that more than 30,000 workers in eight factories that produce Adidas apparel are owed $11.7 We reached out to two experts to dissect this media fiasco and explore the bigger picture for brands, retailers and marketers in this day and age of misinformation. million in wages.

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Inside Retail

APRIL 6, 2021

Having a diverse workforce was pivotal in helping sports apparel retailer Lululemon face the challenges Covid-19 brought to the business with fresh ideas, new programs and different perspectives. “In But with the store closures, we had to look for a new way to market the brand.”. Successful launch of a digital book club.

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Inside Retail

APRIL 10, 2022

Transactions are managed through a sophisticated digital payment system by Berlin-based technology company Lunu. To put it simply, we rely heavily on the internet, connect and interact via various platforms on a regular basis, use social media several times a day and consume a vast amount of content.

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Inside Retail

NOVEMBER 22, 2021

The most valuable apparel brand in the world is on a mission to turn sport and play into a lifestyle for kids, and it is focusing on digital games where youth spend a lot of time. From December, the sports apparel brand will take Nikeland to the next level. Traditional advertising and marketing campaigns don’t carry the same weight.

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Apparel Social Media Reimagine Advertising 173

Retail Focus

JUNE 9, 2023

Modern shopping is a blend of digital and in-person experiences – from online stores and social media to in-person events and bricks-and-mortar high streets. Today, Gymshark sells its fitness apparel direct-to-customer in almost 200 countries, and has translated its website into 13 languages to support its international growth.

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Inside Retail

JULY 4, 2023

That’s particularly true of the athletic footwear and apparel business in a growth market like China, where there are a lot of new entrants and the early movers are beginning to seriously sweat the competition. Nike, the market leader, is shrugging it off. Adidas, in its latest release, for the first quarter, reported an 11.9

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Apparel Social Media Marketing Advertising 147

Inside Retail

AUGUST 7, 2022

The brand has a strong social media presence, with around 570,000 followers on Instagram, and is stocked in over 2000 retailers in 60 countries worldwide. I’ll be looking to expand into other markets, but we need all the systems to be able to do that, and at the moment, we don’t have them,” she said. “I’ll

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Inside Retail

MAY 1, 2023

Australian streetwear brand Geedup is known for its monthly drops of hoodies, track pants and other apparel that regularly sell out in minutes, its opulent campaign videos featuring fast cars and flashy watches, and its behind-the-scenes posts on social media.

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Inside Retail

SEPTEMBER 26, 2022

West also opposed the appointment of Daniel Cherry as Adidas’ senior vice president and general manager, a hire the company made without informing him. Throughout the course of West’s social media outburst, he also called out his second largest corporate partner, Gap. West’s contract with Adidas is set to end in 2026.

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Accessories Accessories Apparel Merchandising 246

Inside Retail

MAY 25, 2022

Each of these brands, many of whom are run by just one or two people and usually on a shoestring budget, all manage to manufacture larger sizes. How many of them do you think follow you on social media, waiting to metaphorically bang down the door when you *graciously* offer a size extension? So they create their own.

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Inside Retail

FEBRUARY 22, 2023

Yet consumer demand is not wavering and fashion trend cycles are shorter than ever due to social media, fast fashion, and technology. This is forcing brands to evaluate their business models and get resourceful with their marketing budgets to stay competitive. Mass-market brands are also investing in take-back schemes.

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Inside Retail

JULY 25, 2023

Launched in October 2022, Nala is an irreverent intimate apparel brand designed with modern consumers in mind. Here, we speak with co-founder Chloe de Winter about the challenges of making size- and gender-inclusive products , navigating censorship on social media , and the importance of having fun with your brand and marketing.

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Inside Retail

NOVEMBER 2, 2021

We think this brand relaunch is really going back to the real strength of the brand, which is all about affordable quality,” Richard Pearson, Target Australia’s managing director, told Inside Retail. “We’re

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Inside Retail

NOVEMBER 27, 2023

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. This is especially crucial in managing seasonal or event-driven merchandise.

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Inside Retail

APRIL 6, 2023

She went on to say that some early adopters in apparel are leveraging blockchain for supply chain management and transparency, NFTs for digital collectibles, or digital twins, of products as well as authenticating luxury items. She feels it all boils down to the investment to build out, execute and manage a Web 3.0 What’s next?

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Fashion Apparel Social Media Shopping 130

Parcel Pending

DECEMBER 25, 2023

According to a recent report: “every percentage point increase in the circular economy market – including renting, reselling, repairing, refurbishing – could save 13 million tons of CO2 equivalent.” Statistics show that 57% of discarded apparel ends up in landfills. And the best perk? environmental impact.

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Strategy Social Media Fashion Apparel 52

Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. It was taken private in 2022 by Durational Capital Management after struggling to turn a profit.) But could it still be a beneficial way for some smaller brands to launch into a market? Absolutely.

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Inside Retail

MARCH 26, 2023

Amid the rise of fast fashion and social media platforms accelerating consumptive behaviour, it appears that many Australians aren’t wearing or re-wearing the clothes they purchase. One of the most responsible things we can do as apparel companies, or any product industry, is build durable things that last.

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Inside Retail

JULY 13, 2022

Modest fashion has been making a splash on the high streets, online and the catwalk in several markets around the world. Major brands enter the market. Mod Markit-Thrift edition, a modest fashion thrift heaven, was held during Melbourne Fashion Week, which included a second-hand market for modest clothes. The market snapshot.

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Inside Retail

JUNE 20, 2022

shows that the sportswear market in 2021 was almost entirely recovered to pre-pandemic sales. This was mainly fuelled by Chinese consumers, who accounted for nearly 23 per cent of the growth, followed by the US market at 15 per cent. Overall, the worth of the global sportswear retail market has increased by 22 per cent, to US$666.2

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Inside Retail

AUGUST 17, 2021

Additionally, Farfetch is infiltrating the Asian luxury market by partnering with Alibaba’s TMall. It’s a matter of deeply understanding the needs of the shoppers in those markets and creating an inimitable shopping experience. These become assets in your digital wardrobe and used as content for social media.

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Retail Times

APRIL 6, 2021

Whether it’s curbside pick up, cause based marketing, or social shopping — the way retailers are doing business is rapidly evolving. E-commerce sites optimizing for mobile use and leveraging social media shopping not only boosts revenue, it also creates brand loyalty and a convenient shopping experience.

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RetailMinded

OCTOBER 4, 2022

This includes apparel retailer, J. Using social media platforms and email marketing to connect with our customers help add personality and a personal touch to our brand that operates solely online.”. Brooks Boutique, 170% (Chic statement apparel). Brooks Boutique, who ranked 2nd on the list.

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Inside Retail

MAY 18, 2023

Duck is a premium modest fashion brand that offers an array of apparel, scarves, bags and halal cosmetics. FashionValet was born in November 2010, an online platform selling apparel from various local designers. It soon expanded to other categories: bags, cosmetics, apparel, home and living. I live via my Google Calendar.

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Inside Retail

DECEMBER 6, 2022

Here, Jacob Faull discusses the time in India and London that shaped the business, how sustainability and organic products have become bigger factors over the years, the vision for a full market offering, and how the desire for community shapes the present, and likely future, of the business. Nature Baby co-founder Jacob Faull.

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