Remove 2022 Remove Consumer Remove Planning Remove Strategy
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Consumer spending predictions in 2022

Inside Retail

If the past two years have taught us anything, it’s that being available to consumers across different channels is key to your success. In the fourth report of its kind, Pattern Australia polled 1000 online shoppers in March 2022 to learn about customer behaviour last year and how shopping habits are likely to change in the year ahead. .

Consumer 130
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Can Allbirds make a comeback with a new CEO and transformation plan?

Inside Retail

Sustainable, direct-to-consumer fashion brand Allbirds promised to revolutionise the retail industry with stylish, comfortable, and environmentally-conscious footwear designs. Allbirds went from having 22 brick-and-mortar global stores in 2020, to 35 in 2022, before rapidly ending up with 58 locations by the end of 2022.

Planning 130
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Strategies for success: LSKD and Shippit on preparing for peak season

Inside Retail

As a result, many consumers are expected to postpone discretionary purchases until peak season, where they are more likely to find sales and discounts. Meanwhile, consumers hard hit by economic challenges might hold off on discretionary purchases all together due to financial constraints.

Strategy 242
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Opinion: Why foresight is the future of marketing strategy

Inside Retail

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. The fact that this ad is still relevant in 2022 shows the strength of this longer-term vision, first conceived in 2018. In 2025, we might be wishing we could have known in 2022 what was to come next.

Strategy 245
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How FOMO drives consumers and retailers to participate in Black Friday

Inside Retail

For the past few years, consumers have been more than willing to dip into their bursting savings accounts – thanks in large part to the pandemic – to spend on Black Friday. per cent up on 2022. However, 17 per cent of Mozo’s survey respondents said they were not planning to buy at all over the weekend, as they “can’t afford it”.

Consumer 264
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Witchery works its magic: Inside its growth plans for 2022

Inside Retail

They have absolutely loved the new look and layout and we can’t wait to roll this out even further in 2022. ARO: What are some of the interesting challenges Witchery is focusing on for 2022? ARO: What are three of the most exciting opportunities for the Australian fashion industry in 2022?

Planning 130
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Inside Designworks’ four-pronged expansion strategy

Inside Retail

According to Norton, Designwoks plans to expand in four key areas. per cent, year-on-year retail sales growth in August 2022. Given that Gen Z are the biggest consumers of products in the world, that’s a good sign, and it shows that the work we’ve done with our major brands in consumer research is coming into fruition,” she said.

Expansion 246