Remove 2021 Remove Marketing Remove Planning Remove Strategy
article thumbnail

Poshmark to exit Australia to focus on core markets

Inside Retail

The company said on its website that it plans to increase investment and “drive meaningful growth” in its core markets – the US and Canada. The Posh Credit for these markets will expire after October 25, while unshipped orders will be automatically cancelled on October 28. million monthly active users on its phone apps.

Marketing 263
article thumbnail

Can Allbirds make a comeback with a new CEO and transformation plan?

Inside Retail

Its valuation surged to over US$4 billion on its first day of trading in November 2021. Two-and-a-half years post-initial public offering (IPO), the company’s market capitalisation had diminished to about US$116 million in after-hours trading on March 12, and it had less than US$130 million in cash on its balance sheet.

Planning 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Japan influences Reebok’s “positioning as the leading irreverent sports brand”

Inside Retail

“Reebok sort of stagnated in the late ’90s,” Joe Foster, Reebok’s founder, previously told Inside Retail , but clever collaborations and an irreverent business strategy are priming Reebok for its best performance yet. Tapping into sub-cultures is how Reebok plans to avoid returning to its “stagnated” 90’s state.

Boutique 263
article thumbnail

Lululemon hits its stride in Asia amid ambitious global growth plans

Inside Retail

In 2021, Lululemon launched Like New, a re-commerce initiative that encourages customers to trade in gently used items in exchange for a gift card, and by 2025, the company aims for at least 75 per cent of its materials to be sustainable. million in 2021 to US$247.48 million by 2028, reflecting a CAGR of 10.5 billion to US$12.5

Planning 130
article thumbnail

Marketing Strategies for Retailers

Retailing Insight

Those fluctuations derive from the changing economy and changes in customer preferences and habits… No matter if your business is brick-and-mortar, has an e-commerce model, or is a business you are planning to launch this year, you need effective marketing strategies — whether you are seeking to grow or just to ‘keep the lights on.’

article thumbnail

“We felt we had to do something quite radical”: Pandora’s SVP of sustainability

Inside Retail

The world’s largest jewellery brand Pandora is placing sustainability at the cornerstone of its ‘Phoenix’ growth strategy and even tying bonuses for top management to environmental targets to incentivise progress. If you rewind to 2020/21, the company was in the middle of overhauling the business strategy and setting out a growth strategy.

Strategy 278
article thumbnail

Ready, set, sale: Why your Black Friday marketing should start now

Inside Retail

With the 2021 holiday sales period shaping up to be the biggest to date, here are three reasons why now is a critical time to cut through the noise and win over customers ahead of the main event. Take your marketing a step further and do outreach to ensure you’re included in third-party sales round-ups and seasonal gift guides.

Marketing 238