Remove 2020 Remove Customer Engagement Remove Management Remove Strategy
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Three practical solutions to drive brilliant customer engagement

Inside Retail

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.

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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

In the two digital campaigns, “Vote For Your Favorite Long Sleeve Polo Color” and “New Outerwear Collection for Fall/Winter 2020,” Lacoste sought to learn the fashion preferences of their consumers and how consumers prefer to wear their clothes. Campaign objectives. Vote For Your Favorite Long Sleeve Polo Color.

Strategy 230
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The last mile: How can retailers diversify their carrier strategy?

Inside Retail

Delivery has become a clear indicator of retailer competence, defining the brand value as much as any other part of the customer engagement. Today’s customers are used to lightning-fast service and a poor delivery experience can be the dividing factor to turn a first-time shopper into a loyal customer.

Strategy 130
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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace. Ghalia BOUSTANI.

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Global Mutual signs 8,500 sq ft Sports Direct at Affinity Devon

Retail Focus

The news underlines the confidence in the Global Mutual managed scheme from the occupier community. Frasers Group has this week committed to open a new 8,500 sq ft Sports Direct store at Affinity Devon , the 100,000 sq ft outlet scheme in Bideford. This letting follows the opening of Quba and Co. in a new 1,500 sq ft store last month.

Outdoor 182
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Can a new CMO and corporate partnerships help Rent the Runway get back on track?

Inside Retail

Neil Saunders, managing director and retail analyst at GlobalData, added, “Rent the Runway is not in a happy place and has not been in a happy place for quite some time. “They also showcase demand for our products beyond our community and allow more customers to experience exclusive data-driven fashion from our top design partners.”

Fashion 130
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Meet Nakedvice, the brand founded by best friends in the Sportsgirl stockroom

Inside Retail

Despite a slight dip in 2020, the global apparel market is set to grow to about US$2 trillion by 2028, from US$1.79 Part of the brand’s retail growth strategy for 2024, defined by the consulting CEO is to boost the overall revenue by at least 8 per cent. billion apparel industry in Australia. trillion where it sits currently.

Apparel 130