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How Malaysia’s iMotorbike is disrupting the market and building community

Inside Retail

The expansive three-storey showroom, covering an area of 46,806 square feet and showcasing a curated selection of over 1500 pre-owned motorbikes, is a testament to iMotorbikes’ rise since its humble beginnings in 2017.

Marketing 130
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Burger King’s innovative strategy: viral menus and limited collectibles

Inside Retail

The burger chain released the menu item, which it first introduced in 2017, along with a collection of limited-edition merchandise that was only available at certain activation sites. Additionally, posts about the campaign on Instagram saw a 46 per cent increase in engagement rates. million likes to date,” she stated.

Strategy 130
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Welcome to the new customer experience

Inside Retail

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Many have invested time and money into curating consumer data and building systems to offer personalised experiences. Creating cohesive customer experiences.

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LSKD appoints first chief retail officer as part of its “audacious” growth plan

Inside Retail

New store openings are expected to increase customer engagement by making the brand more accessible to a wider community of new and existing shoppers, and allowing for products, culture and events to be showcased. As an omnichannel retailer, making it easier to shop the brand is the main priority, Shaughnessy told Inside Retail.

Planning 265
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How livestreaming is driving e-commerce sales in China

Inside Retail

Since 2019, livestreaming has been one of the most important ways for a store to engage its followers to make a sale in China. The first time that I ever livestreamed was in 2017, when I was accompanying a Chinese rap star, Jackson Wang, to LA to attend the American Music Awards. But livestreaming was not always used for selling items.

Curate 130
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“Not surprised”: Experts react to Amazon’s reported department store plan

Inside Retail

More recently, the company’s offline efforts have been in the convenience space, with the launch of its cashierless Amazon Go stores, and grocery, following its acquisition of the upscale US grocery chain Whole Foods in 2017. This could be a play by Amazon to engage those people,” Flanders said. “I

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Buy now pay later: What’s retailers’ responsibility?

Inside Retail

Accordingly, brands spend significant time and money positioning themselves to create positive associations with consumers, whether that’s through communicating their purpose or engaging in worthy environmental or social partnerships. million in the 2017-18 financial year to $32 million in 2018-19 representing an increase of 90 per cent.

Consumer 246