Inside Retail
FEBRUARY 15, 2024
Airport jewellery retailers including Colette are accommodating the gold rush by stocking up on friendship bracelets, cowgirl boots, accessories and Taylor Swift reading materials. Other accessory trends given cult status by the singer, such as heart-shaped sunglasses and cowboy boots are also up by 55 per cent and 45 per cent, respectively.
Inside Retail
OCTOBER 24, 2023
Varied experiences Broderick has been at New Era since 2010, leading the APAC team, and he has witnessed several key milestones and turning points in growing the headwear culture in the region. The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My
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Inside Retail
MAY 1, 2023
Australian streetwear brand Geedup is known for its monthly drops of hoodies, track pants and other apparel that regularly sell out in minutes, its opulent campaign videos featuring fast cars and flashy watches, and its behind-the-scenes posts on social media.
Inside Retail
APRIL 22, 2021
I can only imagine the vast amounts of data Nike collects and analyses – the items bought in-store and online, foot traffic and dwell time at every Nike location, product returns, website hits, social media engagement, the number of people who purchased the Fortnite x Nike bundle.
RetailMinded
FEBRUARY 17, 2021
This means it’s time for a much-needed strategy change for clothing and accessory retailers. Because shortening the time to market allows brands to capitalize on the latest buzz looks seen on TV and social media, it’s a model that drives massive sales – and massive waste as well. Behind the top that only costs $7.99
Inside Retail
FEBRUARY 6, 2022
Kim Zorn: Princess Polly’s story started around 2010 from a beachside apartment on Australia’s Gold Coast. I think we’ve really differentiated ourselves by being customer-obsessed, social media-driven and, what we call ourselves, a content powerhouse. That’s when we really burst onto the retail scene.
Inside Retail
MAY 18, 2023
FashionValet was born in November 2010, an online platform selling apparel from various local designers. A lot of my time is on social media as well, so even this has to be scheduled. It became a hub to discover local talents and elevate the local fashion industry. I live via my Google Calendar.
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