Uniqlo’s US expansion: Has the parent learned its lessons?
Inside Retail
MAY 21, 2024
Bloodied, but not bowed, Uniqlo corrected its initial mistake by opening a SoHo, New York street flagship in November 2006. It will offer women’s and men’s clothing, footwear and accessories on two levels. Strategically, it had been a bad decision to launch in the US in malls before the brand had any recognition there.
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