September, 2018

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Lighting in Your Retail Environment

Quarter 20

Normal. 0. false. false. false. EN-US. X-NONE. X-NONE. Lighting is just one element of design in retail environments, but it plays along with others to create a complete retail environment design. Since 80% of the sensory information a customer processes is visual, naturally we need to make sure lighting leads them where we want them to go, and that they’re able to see the message.

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What are hyper-local store concepts and can they really save bricks-and-mortar retail?

Barber Design

In the news this week, we read that data-driven hyper-local store concepts are now being touted as the new saviour of bricks-and-mortar retail – but what do we mean by hyper-local? And does it really work? Retail trailblazers Nike have been successfully trialling the hyper-local concept in the US and are looking to open more hyper-local concept stores – where the shop is tailored to meet the needs of a very specific local community.

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A Puzzle Piece to Success

Retail Works Inc

A big piece of the puzzle of success in retail is enhancing merchandise with interesting and “better than average” display props. It began as a simple idea, to create oversized puzzle pieces and have two pieces fit together. Then, we were wanted to add graphics and images to evoke emotion and enhance a display. The Retailworks’ Display Team did just that.

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Fitness Meets Fashion

Quarter 20

How Quarter 20 Helped Reebok move into their new HQ. Building on our longtime partnership, Reebok came to Quarter 20 last year with the mission to help with their new retail direction that builds their on-going goal to inspire people to be their best - physically, mentally and socially. The new type of retail space is within Reebok's new Innovation and Design Building, located in a 100-year-old warehouse in the.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Barber listed as one of the Top 50 Retail Design Agencies

Barber Design

Exciting news in the Barber office this week as both our business and our retail design work have been recognised and rewarded. We have just been listed as one of the Top 50 Retail Design Agencies in the world by Insider Trends. And that’s not the only bit of good news as our client Flemingo Duty Free has just been nominated for Airport Retailer of the Year.