Western Australian shoe retailer Bstore is set to open its first flagship store in Chatswood Chase, Sydney on Friday (July 1).

The 70sqm store boasts a range of international brands including Birkenstock, FitFlop, Frankie 4, Blundstone and Hunter offering style, comfort and quality to customers.

Mike Edmiston, Bstore’s founder, said: “Since the pandemic, comfort has become shoppers’ main priority, and Australians have really taken to the innovation and functionality behind the products we stock.”

The retailer wanted to expand interstate after noticing a “strong response” to its e-commerce store from Sydney-based shoppers.

The brand will also plant a tree for every pair of shoes purchased as part of its ongoing 1-for1 Tree Project in Victoria, NSW, Western Australia and Africa.