“Design must avoid being sucked into the age of average”
Design Week
JANUARY 21, 2025
I really value Bill Gates’ comment that, “You overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten.” It says so much about how real change occurs in the world, but also how we humans perceive that change. Our attention is limited, so […] Source What to read next: “Ignore the hype – the best brands do” | “The AI revolution needs designing.
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