Independent luxury fragrance brand Lumira has opened its first store – in Paddington, Sydney.
The opening of the boutique coincides with the brand’s 10th-anniversary celebrations. The store will feature the brand’s complete range of perfumes, body care and home fragrance products along with exclusive limited-edition novelties.
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Founded in 2013 by Almira Armstrong, the Australian brand says it has taken a “bold and unique approach” to fragrance creation.
The brand is listed with global retailers such as Bergdorf Goodman, Lane Crawford, Joyce Beauty, Neiman Marcus, Onda Beauty and SKP China
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Lumira founder and creative director, Almira Armstrong, said she is “delighted” to be opening the brand’s own portal in Sydney and added: “Lovers of niche and distinct fragrances can experience our collection and plot their escape through scent.”
The boutique marks the first time the company’s entire range will be housed in one place providing an opportunity to trial and discover.
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