“We’re ready”: Menswear brand Yd launches dressed-up store concept

Photography by Ross Honeysett, design by Landini Associates (Source: Supplied)
Australian menswear retailer Yd is revamping  its bricks-and-mortar experience with a radical new store design aimed at driving the next stage of the brand’s evolution. Launched in 1995, Yd has opened two new stores designed by the team at Landini Associates that offer a more spacious, modern shopping experience for customers.  “We wanted to bring our product to life in a new, refreshed way for Yd. The product is definitely the hero and customers are able to get an amazing styling

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