Mon.Nov 25, 2024

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How to Use Custom Packaging as a Marketing Tool

CRP

CLICK HERE TO GET STARTED How to Use Custom Packaging as a Marketing Tool Initially, packaging served a practical purpose, allowing companies to protect their products from damage. As competition grew, brands used design elements—like colors, textures, and logos—to attract attention on store shelves. Today, custom packaging is a vital marketing tool used to convey brand values, build loyalty, and influence buying decisions.

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How Amazon, Temu, and Shein are reshaping Australia’s retail landscape

Inside Retail

Recently, I have been examining what I call ‘The Invisible Enemy’ facing Australian and global retailers. This pervasive, almost intangible force is dismantling the traditional pillars of retail with alarming speed. Once, we knew our competitors. They were visible in malls, high streets, shopping centres, or online marketplaces. But today, the competitive landscape has dramatically shifted, and traditional retailers find themselves grappling with an enemy they can no longer see or predict.

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A new standard in porcelain stoneware design – Elementae by Ariostea

Design Wanted

Ariostea, the leading innovator in the world of high-quality porcelain stoneware, has introduced its latest project, Elementae—a sublime reinterpretation of […] The post A new standard in porcelain stoneware design – Elementae by Ariostea appeared first on DesignWanted.

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Stirling Property Funds buys McGraths Hills Home retail centre

Inside Retail

Stirling Property Funds has purchased McGraths Hills Home large format retail (LFR) centre in Sydney’s North West Growth Area for $55 million. “The acquisition of McGraths Hill Home was well supported by our clients, who continue to be attracted to investment opportunities within the LFR sector,” said Scott Girard, head of property at Stirling. “The sector provides exceptional investment fundamentals with the ability to acquire quality assets such as McGraths Hill Home at

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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True Fit selected by Shopify as the first Shopify Plus Certified App for fit and sizing

Retail Times

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! True Fit, the leading AI-driven solution that decodes size and fit for shoppers and fashion retailers, has announced its certification as a Shopify Plus Certified App Partner, helping fashion retailers selling on Shopify leverage AI-size and -fit recommendations to power conversions, improve customer lifetime value (CLV) and reduce returns.

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Chatime Australia faces penalties for underpaying workers

Inside Retail

Chatime Australia and its executive is facing penalties due to the underpayment of employees at 19 stores across Sydney and Melbourne. The Federal Circuit and Family Court has imposed $120,960 penalty against Chatime Australia and $11,880 against the bubble tea chain franchisor’s MD Chen Zhao for the offence. The Fair Work Ombudsman said that the company paid its employees flat rates as low as $7.59 to $24.30 per hour.

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Here’s how to unlock the power of in-store retail media

Inside Retail

With the evolution of retail media networks, brands and retailers are seizing the opportunity to shape consumer behaviour in real-time, using in-store touch points to elevate the shopping experience. Nowhere is this more evident than in Australian supermarkets where – following international trends – the deployment of digital screens is driving significant increases in sales of participating brands.

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Creatives most likely to lie on their CV, study claims

Design Week

Nearly two thirds of designers and creatives admit to lying on their CV, according to new research. 64% of creatives, design, and arts workers said there are fibs on their CV. This makes our sector the most openly dishonest of those represented in the 1,000 person survey conducted by credit card company, Capital on Tap.

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Bunnings, Priceline, TerryWhite Chemmart on what drives their retail success

Inside Retail

What do the top retailers in Australia have in common? Resilient business models, customer-centric thinking and strong value propositions. These were the common factors we found across the retailers in the latest edition of Inside Retail’s Top 25 Retailers by Revenue annual report. While the report is free to download, a ranking only tells you so much, so we reached out to the leaders behind the brands to understand the key drivers of their commercial success in FY24.

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Six Major Trends from 2024 – Social Commerce to AI Assistants

Barber Design

Photo by cottonbro studio This year has been a bit of a rollercoaster. The cost of living crisis, higher inflation, up and down interest rates, increased corporation tax, National Insurance and Minimum Wage, then elections both in the States and in the UK; there have been a lot of changes, A LOT of fluctuations. What’s wonderful about these times is looking back, and finding lessons, patterns and changes in customer behaviour.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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Core NZ retail sales fall again as consumers hold back spending

Inside Retail

New Zealand’s core retail sales decreased again in the September quarter, which indicated the continued challenges facing the sector. Stats NZ’s latest Retail Trade Survey shows that core retail sales for the quarter fell 1.7 per cent year-on-year. Total retail sales (including motor vehicles and parts, and fuel) were also down 2.8 per cent. When compared with the June quarter, the total volume of retail sales decreased 0.1 per cent, with declines reported in 10 of the 15 retail industries.

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LINDÅKRA: a multifunctional solution for contemporary living

Design Wanted

The LINDÅKRA 2-seat sofa bed by IKEA embodies this shift, offering a harmonious blend of comfort, style, and practicality tailored […] The post LINDÅKRA: a multifunctional solution for contemporary living appeared first on DesignWanted.

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Khloe Kardashian launches signature fragrance with Luxe Brands

Inside Retail

Khloe Kardashian has partnered with Luxe Brands to launch XO Khloe’s signature fragrance. First introduced at Harrods in the UK, it will debut exclusively in the US at Ulta Beauty next month. Inspired by Khloe herself and developed by renowned perfumers – Alberto Morillas and Clement Gavarry, XO Khloe carries a rose petals scent with a touch of praline, musk and soft woods.

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485 MetaGalaxy

Retail Design Blog

485 MetaGalaxy is a designer cluster label dedicated to pushing the boundaries of design and leading future design trends. It.

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Movado Group’s Xavier Gauderlot on the watch giant’s latest JV in Southeast Asia

Inside Retail

American watch company Movado Group has established a joint venture with premier luxury brand distributor Norbreeze Group to enhance its market position in Singapore and Malaysia. The strategic partnership includes the management of marketing initiatives, sales operations, and distribution channels for Movado Group’s extensive brand portfolio.

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Drytac expands availability of Polar Smooth 150 Air to customers around the world

Drytac

Drytac initially launched Polar Smooth 150 Air in North America in June, but the product will be available to purchase in markets worldwide. Drytac , the leading international manufacturer of self-adhesive materials for the large-format print and signage markets, is delighted to announce the global availability of Polar Smooth 150 Air. Suitable for both indoor and outdoor use on most surfaces including painted walls, melamine, glass and many other flat or simple curve surfaces, Polar Smooth 150

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“Brand makes you buyable – just ask investors”

Design Week

A survey by a US B2B agency revealed that “77% of VCs believe branding significantly impacts their perception of a start-up’s potential and is a key factor in funding decisions.” Our experience as in the UK suggests the same – brand is a core investment asset. In fact , we would go further. Of the […] Source What to read next: What makes a great Eye magazine cover?

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7 Ways to Transform Stock Photos into Marketing Gold for Your Business

Mindful Design

Building a strong visual brand is your ticket to standing out in a bustling marketplace. First impressions matter, and your brand’s visuals are often what catch a potential customer’s eye—whether it’s on your website, social media, or in an ad. Stock photos can be a game-changer, offering an affordable and efficient way to improve your […] The post 7 Ways to Transform Stock Photos into Marketing Gold for Your Business appeared first on Mindful Design Consulting.

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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.

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White Bear rebrands Freshways to aid expansion plans

Design Week

White Bear has repositioned Freshways, one of the UK’s leading independent dairy suppliers. It was already popular, says White Bear creative director Kelly Mackenzie, a regular choice in cafes, shops and with consumers. And yet people were often unaware of what they’d purchased. “It’s the brand that nobody knows, that everyone’s brought,” Mackenzie says.