Inside Retail

MAY 25, 2023

Increasingly popular and worn by the rich and famous, luxury outerwear brand Canada Goose is planning to spread its wings in Australia via a partnership with Melbourne-based fashion house Brand Collective. However, plans were still being finalised. Canada Goose’s revenue rose by 65.4

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Expansion Planning Fashion Boutique 130

Inside Retail

MARCH 13, 2024

This fear of getting it wrong – or worse, being cancelled – is what’s holding back 95 per cent of brand managers and marketers. The king of brand comedy – in my opinion – is Aldi. Find ways that are most meaningful and relevant to your brand. But what about when things go as planned?

Light 130

Light Advertising Planning Brand Management 130

Retail Focus

APRIL 13, 2021

Also the private brands managed by Bridge, such as the Marktgrill, Bistro and Bridge Bar are seamlessly integrated into the overall concept, and offer comfortable seating areas, which invite you to enjoy their items on site.

Location 205

Location Marketing Concept Apparel 205

Inside Retail

FEBRUARY 19, 2024

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. There are countless examples of brands leveraging their success stories through various PR strategies.

Marketing 290

Marketing Engagement Strategy Social Media 290

VMS

DECEMBER 8, 2022

Brand management company WHP Global (New York) will spend a total of $260 million to acquire a 7.4 The brand manager will also spend $25 million to acquire 5.4 Since that time, WHP Global has reignited the toy retailer’s brick-and-mortar efforts with plans to open 400 shop-in-shops at Macy’s.

Brand Management 52

Brand Management Balance Form Management 52

Inside Retail

NOVEMBER 28, 2021

Taking inspiration from the brand’s very first Salon which opened in Geneva over 60 years ago, the new store concept is designed to be a warm, inviting environment in which customers can learn about the heritage of the brand.

Boutique 246

Boutique Concept Perspective Consumer 246

Inside Retail

AUGUST 5, 2021

Daniel Grieder, the new CEO of Hugo Boss, is now officially on board and will be joining the brand’s managing board. Grieder, who has been appointed by the supervisory board for a period of five years, aims to make Hugo Boss one of the top 100 global brands and plans to spend more than €100 million on marketing between now and 2025.

Management 130

Management Brand Management Strategy Architecture 130

Retail Focus

NOVEMBER 28, 2022

As consumption is becoming less focused on the product and more focused on the experience of accessing the product, new brand management practices are being shaped, whether at luxury or mass industry levels. Brands are looking at ways to add value to the customer’s journey within their spheres. . What lessons can be learned?

Management 246

Management Shopping Strategy Brand Management 246

Inside Retail

SEPTEMBER 6, 2022

FJ Benjamin, a leading brand management company in Singapore with a portfolio of more than 20 iconic brands including Cole Haan, Marc Jacobs, Rebecca Minkoff and Guess, is back in the black after announcing a full-year profit of $3 million in FY22. Nash Benjamin, CEO of FJ Benjamin. Things are picking up.

Management 130

Management Planning Shopping Line 130

Inside Retail

APRIL 3, 2023

Opening up again Volley – which was sold by Pacific Brands to private equity firm Anchorage Capital in 2014 following a collapse in sales – has managed to transform its reputation as a ‘daggy’ shoe company. In 2019, Volley’s brand manager John Szwede told News.com.au

Artistic 244

Artistic Accessories Accessories Management 244

Inside Retail

APRIL 5, 2022

Inside Retail : I understand Sheike is planning to expand to South Australia. Sandra Kennedy: We’re planning on opening the store in the middle of this year, and we’re very excited because it’s actually our first SA store in the portfolio, and it will also be our first strip store, so our first store outside of a centre.

Marketing 130

Marketing Planning Space Engagement 130

Inside Retail

OCTOBER 20, 2022

At the time, she was a brand manager at Mecca, so she understood the power of a highly curated and branded shopping environment, and a first-rate customer experience, but she felt like it didn’t exist in the baby goods category. What was really important to us was how the customer would actually experience that store.

Marketing 246

Marketing Beauty and Health Flow Curate 246

Inside Retail

JULY 11, 2023

It doesn’t jive with our brand, and we are going to stay true to our strengths and focus on our traditional recipes but with updated ingredients to create a differentiation in the marketplace,” she added. Inada said that customers were craving comfort foods during this time, and Rive Gauche managed to fill this need. “We

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

APRIL 13, 2022

Less than a year after launching, local e-commerce aggregator Una Brands already has a portfolio of 30 e-commerce businesses throughout the APAC region and an annual revenue run rate of $100 million. And it plans to spend a further $100 million over the next two years as it looks to become a unicorn.

Marketing 130

Marketing Space Other Expansion 130

Retail Insider

SEPTEMBER 1, 2021

What has changed is the move by the brand management team in Thrasio to build a growth plan for acquired brands that involves more than just the Amazon channel. We’ve now got 20% of our revenues coming from DTC (direct to consumer) from branded websites.

Art 98

Art Brand Management Marketing Strategy 98

Retail Focus

FEBRUARY 9, 2023

And to add complexity to the situation, these brands find it difficult to establish a reliable supply chain, as they may not have the same level of relationships or resources as larger brands. Retailers should also provide training and education on topics such as digital marketing, e-commerce, and business planning.

Social Media 264

Social Media Concept Shopping Beauty and Health 264

RetailMinded

NOVEMBER 9, 2023

Conversely, poorly designed packaging can lead to a negative unboxing experience that leaves customers disappointed and less likely to purchase from the brand again. Whether you’re a business owner already or still planning to open your own brand, this post is for you. Keep on reading to learn more.

Social Media 52

Social Media Gifts Color Design 52

Design Week

SEPTEMBER 17, 2021

“I think we’re all aware of the design titans whose shoulders we stand on by working where we do,” says Jenney De Sousa, brand manager at Transport for London (TfL). Its flagship product is TfL Go, a travel app built around the Tube map which helps users plan routes and access real-time updates.

Design 94

Design Balance Planning Other 94

Quarter 20

AUGUST 9, 2019

Community Retail Brand Building. Really as a brand manager or someone charged with the development of your retail design strategy, you're going to be able to fill in these blanks better than any outside source (other than your customers themselves). Each strategy will be unique and require a well-thought-out plan.

Retail Space 52

Retail Space Space Outdoor Promotion 52