Converse has partnered with make-up artist Rowi Singh and various Sydney creatives such as Daniella Ocean, Shen Osaki and Ibrahim Intwari from its ‘All Stars’ program to celebrate its newest seasonal range of the ‘Chuck Taylor All Star CX’.

An immersive pop-up experience installed in Sydney’s Surry Hills combines visual storytelling between art, creativity, movement through the collaboration of the artists. 

The CX Artist Series was inspired by the Chuck Taylor All Star CX collection, which dons two new colours – white/navy and ash black/ light grey.

Andres Kiger, VP, marketing, Converse global partner markets, commented that the creative process doesn’t begin until making movement. 

“Being able to support local artists, particularly at a time when their industry has been impacted by the pandemic, is what drives Converse,” he added.

Make-up artist Rowi Singh said: “As a creative, I love collaborating with like-minded individuals to inspire my own creative process and so when the opportunity to mentor inspiring local artists arose, I embraced it.”

The installation features two rooms with each room conveying a different phase of the creative process. It is open to the public until March 24.