Eco-friendly online retailer Flora & Fauna reopened its virtual doors last week, its founder Julie Mathers has announced following her acquisition of the company from collapsed parent BWX Group.
“In the space of six months we have had to build a new website, find a new home, reengage our amazing suppliers and customers too,” Mathers said in an update on LinkedIn
“We still have lots of work to do to get more stock in, still have plenty of website work to do and so much more – this isn’t the finished article but this is a journey and we’re all on the fun bus.”
Mathers founded Flora & Fauna in 2014. The company stocks a range of vegan, cruelty-free and eco-friendly beauty, personal care, lifestyle, baby and kids, pet, food and health products.
She sold the business to wellness company BWX for $27.9 million in May 2021 and stepped down as CEO in February last year.
Along with New Zealand-based online wellness retailer HealthPost, Mathers bought back Flora & Fauna, as well as beauty brand Nourished Life, from BWX in May, after it entered voluntary administration in April.
Mathers said she and her business partners had also relaunched Nourished Life a few weeks ago.
“Now both brands are on the next stage of their journey and it’s awesome to see both back,” she remarked.
